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Tuesday, August 19, 2008

Your Daily Dose of Spam

SIERRA MADRE, CA - MAY 29:  Spam, the often-ma...Image by Getty Images via Daylife Today has been an interesting day for those of us on Twitter. An interesting day because it appears that a spammer had an abundant amount of time on his/her hands and decided to spend it sending out "Now Following" messages across the Twitterverse.

Those of us with a well versed history of being online have had to deal with our fair share of spam. A number of us are even savvy enough to adjust filters in our emails to keep most unwanted messages out of our inbox. Nevertheless the endless stream of spam continues to populate the net with no sign of going way.

Today a group called SixFigureTeam has sent messages across Twitter following thousands of people. But wait, there's more. The so called "SixFigureTeam spammer" did not stop there, multiple accounts are created and then passed off as new followers of your profile, but all of them lead to the same link promising a huge six figure pay off if you follow their methodology.

Let me say once and for that the vast majority of those in social media and involved in social networks are not as blind as you might think. We are well aware of spammers and their invasion into new grounds when a new communication tool pops up. For those behind the scheme that think they are marketing a brand, and getting name recognition, what they fail to realize is that the attention they are receiving is negative, and not doing any justice for the brand.

Let's just say that the SixFigureTeam did indeed have a magic formula to make us all millionaires. Bombarding the social networks is not a way to garner attention. Your ruse by taking on many profile names is not enticing or believable. If you plan on building trust, start by being forthcoming and human, as opposed to taking on the habits of a bot.

Still I am sure my thoughts are falling on deaf ears. Already Twitter users are crying out for the developers to tighten the restrictions for spammers and find ways to identify them before they propagate their material across the web.

Just my rant for today!
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