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Thursday, November 19, 2009

Carl's Jr Understands Community Impact

I'm a huge fan of Carl's Jr. Sure some of you may say it's just a burger place, but for me it's tied to something much more important, my memories. I spent a large part of my life in Southern California and in that time remember Carl's Jr being a favorite place of mine. In high school we'd sneak off campus to make it down the street with an upper-classman to pick up some food.

Now transplanted in Texas, I was driving almost an hour to the nearest Carl's Jr truck stop to where I lived. But now there's a Carl's up the street in Leon Valley, Texas, and here's a company that knows how to make an impact in the community. This franchise is has always put people first, embedding itself into the many social initiatives. Working with kids, local support groups, and our military are at the top of their agenda, and with what they got lined up this week, it looks like the community is welcoming them.

To top things off, the first 500 customers received free food for an entire year. (Disclaimer: I was one of the winners.) I thought it was a great way to introduce people to the product and reward those that recognize the name. There's plenty more coming in their efforts to reach out into the community and eventually take on the digital space in the local San Antonio market.

Here's a few videos of my experience, and an interview with Jason LeVecke, the CEO of MJKL Enterprises Texas.









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